Prisco’s Family Market

1108 Prairie Street, Aurora, IL 60506 | 630-264-9400

Hours: Monday - Friday, 7 am to 8:30 pm | Saturday, 7 am to 8 pm | Sunday, 8 am to 7 pm

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Prisco’s Points About to Evolve into Next Phase

We launched our Prisco’s Points Customer Appreciation Program in mid-November of last year, and so far several thousand customers have joined the program. Since launch, we have distributed over 1.5 million points and about 625,000 have been redeemed.

We’ve had lots of fun seeing shoppers taking home free groceries and cash rewards every day simply for shopping at Prisco’s. So far, several hundred people have redeemed a portion of their points; however, only about 30% of the folks who have earned enough points to redeem them for free goods have done so. Chances are good you are sitting on more than enough points to turn some in for free goods or cash, so be certain to ask the checker on your next visit just how many points you have in the bank.

If you are wondering what you can get for FREE (or in some cases, a small cash outlay), check our monthly rewards list for February. Our two most popular items so far this month are the $10 cash discount for 1,200 points, and the FREE $25 gift card for the sports bar next door called Spartan House.

As the headline above reads, we are about to ramp up the value of the program. We have been collecting your transaction data for the past couple of months and with that information we are beginning to see patterns among shoppers. We will soon be able to start offering individual shoppers personalized specials on the items that they care most about and tend to purchase most often. Be on the lookout in the near future for an email or a text with a special offer designed with you and the foods that you like best in mind.

Meanwhile, if you have any questions or suggestions as to how we might make the Prisco's Points program even better, please share them with me or a member of the staff.

Thanks, and keep having fun redeeming those Prisco's Points.